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News and practical articles for business owners and marketing managers in the UAE from Compare PPC Agencies.

  1. Is a Google Ads daily budget a daily limit, and what to ask your agency

    Google describes the average daily budget as an average, so a proposal quoting a daily figure needs a monthly figure beside it. Here is what I would ask a PPC agency.

  2. Who should own the Google Ads account your agency runs for you

    A Google Ads client account can have only one owner. Here is what that means when a Dubai agency offers to manage your ads, and what I would ask before agreeing.